Ad To The Bone - The Digital Advertising, AdTech & Programmatic Advertising Podcast Podcast Artwork Image

Ad To The Bone - The Digital Advertising, AdTech & Programmatic Advertising Podcast

IndieAd.Tech

We're here to share knowledge & experience in the field of digital advertising. Once a week, we'll release an episode about topics such as programmatic advertising, AdTech & paid media (PPC, performance marketing, etc.). Whether you're in marketing or advertising, an intern or a CMO, practice branding or user acquisition, this podcast is for you; you'll get to discover new technologies, companies, practices, and people. Join us in our attempt to build a community; In an effort to make each other better. Are you ad-to-the-bone? Then let's begin.
Episodes
26 - Programmatic Advertising in Email | Jason OatesNovember 22, 2022 Episode artwork 25 - The Future of Web Analytics in regards to Privacy Compliance | Michael KornobisNovember 15, 2022 Episode artwork 24 - Empowering Marketing Teams to be Data Independent | Antonia HölkeNovember 08, 2022 Episode artwork 23 - Account-Based Marketing: The What, Why, and How. | Tenisha GriggsOctober 31, 2022 Episode artwork 22 - The reinvention of Direct Mailing via programmatic advertising | Jacob RossOctober 25, 2022 Episode artwork 21 - Ad fraud and the importance of ad quality in digital marketing | Yuval ShiboliOctober 18, 2022 Episode artwork 20 - IndieAd Talks: The challenges of Meta Advertising in the privacy-era | Yoav SegalOctober 11, 2022 Episode artwork 19 - Programmatic mobile advertising in the gaming industry | Pau QuevedoOctober 04, 2022 Episode artwork 18 - Fraud in the Digital Marketing World - Problems & Loopholes I Dr. Augustine FouSeptember 27, 2022 Episode artwork 17 - Programmatic Mobile Advertising - The Value of In-App Inventory | Tim KoschellaSeptember 20, 2022 Episode artwork 16 - The Employer of Tomorrow - Creating a healthy work environment in marketing agencies (and co.) | Jonas AltmanSeptember 12, 2022 Episode artwork 15 - IndieAd Talks: The history behind IndieAd's work culture | Araceli MuñozSeptember 06, 2022 Episode artwork 14 - Transparency and its pitfalls in the programmatic world | Christoph Berg | Part 1August 30, 2022 Episode artwork 13 - The impact of machine-learning & AI on programmatic advertising | Wandrille LeroyAugust 23, 2022 Episode artwork 12 - The difference between B2B and B2C in paid media | Gabriel EhrlichAugust 16, 2022 Episode artwork 11 - Xing's B2B & B2C advertising solutions; Self-Serve & Programmatic | Sandy UkatAugust 09, 2022 Episode artwork 10 - IndieAd Talks: The Microsoft-Netflix-Xandr advertising deal & how it affects the programmatic market | Manuela MafteiAugust 02, 2022 Episode artwork 09 - AdUp-Tech & the future of Native Advertising | Lucrecia CapparelliJuly 21, 2022 Episode artwork 08 - M&As in the AdTech, Marketing & Agency Industry | Frank Kluge & Zoja PaskaljevicJuly 14, 2022 Episode artwork 07 - IndieAd Talks: Confessions of a Programmatic Advertising Beginner | Angy GutiérrezJuly 07, 2022 Episode artwork 06 - Contextual Targeting as a key to programmatic success in the post-cookie era | Andreas NeuJune 29, 2022 Episode artwork 05 - Voice Marketing and its Impact on Advertising | Stas TushinskiyAugust 09, 2021 Episode artwork 04 - The End of Third-Party Cookies in the Programmatic & AdTech Industry | Joanna BurtonJuly 26, 2021 Episode artwork 03 - The Future of DSPs in the AdTech & Programmatic World | Cadi JonesJuly 15, 2021 Episode artwork 02 - The Role of Advertising in the Ad-Blocker Era | Rotem DarApril 30, 2021 Episode artwork